March 28, 2014
eCommerce is NOT Omni Channel

eCommerce is NOT Omni-Channel

It used to be easy …open a store, fill it with stock and start selling – and as long as you had the marketing mix sort […]
January 29, 2014

Testing Code

[crayon-5974a5bac896e604364242/]   [crayon-5974a5bac8979697443952/]  
January 20, 2014
Omnicommerce

Omni Channel Strategy for eCommerce

Customers don’t buy online or offline – they just buy. Why? Because the marketing mix at that particular moment was in alignment with their needs. Well, […]
December 3, 2013

Successful eCommerce Development Strategies

With eCommerce on the blistering rise in South Africa, a 25% increase in 2013 to around R4 Billion online, many of the local retailers are jumping […]
December 3, 2013
Successful Ecommerce Strategy

Successful eCommerce Development Strategies

With eCommerce on the blistering rise in South Africa, a 25% increase in 2013 to around R4 Billion online, many of the local retailers are jumping […]
November 28, 2013
Magento Pinner-Post To Pinterest

Post Magento eCommerce products to Pinterest Extension

Our “Pinner” plugin is an easy way to automatically share images from your Magento products catalogue to Pinterest. It offers store administrators the option to auto-post […]
November 13, 2013
How Omni Channel Strategy is changing shopping behaviour

Omni-Channel: Mind The Gap

PSFK wrote an article titled How to Make the World More Shoppable, that explored  Omni-Channel Point-of-Purchase technologies that are creating more opportunities to buy. “The questions don’t change […]
November 8, 2013
eCommerce Picking Up

Why SA retailers should go eCommerce

Fontera’s Head of Strategy, Steve Jones, was quoted in the Cape Times newspaper recently after he gave a talk at the annual CGCSA summit in Johannesburg […]
October 8, 2013
The Anatomy Of A Perfect Pinterest Image

The Anatomy of an effective Pinterest Post for eCommerce

If you didn’t know already Pinterest and especially Pinterest’s Rich Pins are a serious driver of sales and visits to eCommerce sites. If Pinterest is not […]
October 1, 2013
Google Hummingbird SEO eCommerce

Google’s Hummingbird Algorithm and eCommerce SEO

If you have noticed Google is better at offering direct answers to questions in your search terms, it’s because they recently activated a new search algorithm […]