July 20, 2015
Magenta Live 2015

Magento Live 2015 UK

Magento Live UK 2015 was held in London last month and it was a very interesting event. I have missed it the last two years as […]
May 6, 2015
Positive eCommerce Experience

In eCommerce you are selling an experience, not a product.

eCommerce businesses need to think of their overall operation and offering as a product in itself and must ensure that it is of the highest quality […]
September 12, 2014
Ecommerce Marketing

How does marketing make the leap into eCommerce?

As we go through the various processes and lengthy discussions with our Clients about how to manage and integrate new marketing habits into their current ones […]
August 26, 2014
freemium

To Be Free Or Not To Be Free!

For a while now it seems like everybody is jumping onto the Freemium business model for their apps. It’s the word on every developer and entrepreneurs […]
August 18, 2014
10-cheap-smartphones-from-makers-youve-actually-heard-of

Smartphones to fuel SA’s eCommerce potential

In the coming years the continued introduction of low-cost smartphones will not only play a significant role in bridging the technology gap between feature phone and […]
July 22, 2014
eCommerce-Experience-Mix

Optimizing Your New eCommerce Experience

Congratulations! You have decided to open an eCommerce store, so here a few important points to consider as you embrace the future of retail. As a […]
May 16, 2014
apple touch-id

Fingerprint Technology A Bridge To Mobile Payment

Apple’s iPhone 5S and the recently launched Samsung S5 have impressed consumers with the new biometric fingerprint authentication technology which the manufacturers have added to the […]
April 29, 2014
eCommerce development frustrations

The sorry state of ecommerce in South Africa

DISCLAIMER: This blog is a true account of my shopping experience online. So although this is a personal account of my search for a gas heater, […]
March 28, 2014
eCommerce is NOT Omni Channel

eCommerce is NOT Omni-Channel

It used to be easy …open a store, fill it with stock and start selling – and as long as you had the marketing mix sort […]
February 13, 2014
Omni Channel Consumers

Thoughts on Omni Channel Strategy in South Africa

Is South Africa Ready For eCommerce? “Is the general SA public ready for eCommerce?” That is one of the frequent questions asked of us by retailers. […]