January 20, 2014

Omni Channel Strategy for eCommerce

Customers don’t buy online or offline – they just buy. Why? Because the marketing mix at that particular moment was in alignment with their needs. Well, […]
December 3, 2013
Successful Ecommerce Strategy

Successful eCommerce Development Strategies

With eCommerce on the blistering rise in South Africa, a 25% increase in 2013 to around R4 Billion online, many of the local retailers are jumping […]
November 28, 2013
Magento Pinner-Post To Pinterest

Post Magento eCommerce products to Pinterest Extension

Our “Pinner” plugin is an easy way to automatically share images from your Magento products catalogue to Pinterest. It offers store administrators the option to auto-post […]
November 13, 2013
How Omni Channel Strategy is changing shopping behaviour

Omni-Channel: Mind The Gap

PSFK wrote an article titled How to Make the World More Shoppable, that explored  Omni-Channel Point-of-Purchase technologies that are creating more opportunities to buy. “The questions don’t change […]
November 8, 2013
eCommerce Picking Up

Why SA retailers should go eCommerce

Fontera’s Head of Strategy, Steve Jones, was quoted in the Cape Times newspaper recently after he gave a talk at the annual CGCSA summit in Johannesburg […]
October 8, 2013
The Anatomy Of A Perfect Pinterest Image

The Anatomy of an effective Pinterest Post for eCommerce

If you didn’t know already Pinterest and especially Pinterest’s Rich Pins are a serious driver of sales and visits to eCommerce sites. If Pinterest is not […]
August 13, 2013

Shopify Debuts Fully Integrated Credit Card Payment Processing For Its E-Commerce Platform

Darrell Etherington of TechCrunch provided some insight into online payments. Canadian start up and Ottawa-based company Shopify announced a big change to its business model today, with the integration […]
August 6, 2013

Storm set to erupt between SA e-commerce players, banks

The Mail & Guardian has given us an interesting read. The heads of companies including Groupon South Africa, Takealot and uAfrica have formed an alliance expressing opposition to a new regulation […]
June 26, 2013

6 tips for taking your business online

The World Wide Web, together with other ICT enabling technologies, has made it increasingly easy for companies to conduct business online. The expansion of the online […]
June 24, 2013


-SA’s leading cosmetics specialty retailer selects Fontera Digital Works to power its step into eCommerce. 28 May 2013: Fontera Digital Works, appointed as an eCommerce provider […]